The Team

Our mission is to "commoditize analytics", making analytics accessible for businesses of all sizes. We constantly challenge ourselves as a team to make our solution affordable and easy to use for everyone.

John Cole

Principal Business Consultant

John is passionate about partnering with companies to improve their business results by helping them make better decisions with better information. He has nearly a decade of experience in consulting, enterprise software sales, and pricing where he worked with multiple Fortune 1000 companies to highlight key insights about their business and helped them operationalize those insights through strategy and implementation projects.

John has significant professional experiences in the automotive, industrial distribution, industrial manufacturing, services, and transportation industries. Many of his projects involved advanced analytics, strategy development and implementation, process improvement, tool/software implementation, and data quality improvement.

John holds two B.S. degrees in chemical engineering and industrial engineering from Georgia Institute of Technology. John lives in midtown Atlanta with Stacey (girlfriend), Winston (dog), and Riley (cat). His favorite hobbies are surfing and snowboarding.

Prabhakar Narasimhadevara

Principal Data Scientist

NP is passionate about bringing simple and pragmatic data-based solutions to the masses rather than practicing “analysis for the sake of analysis.” His goal is to demystify pricing science and make it more accessible and approachable for companies. He has multiple years of experience designing analytical frameworks and insight delivery solutions that allow companies to measure and improve their customer/product profitability, key drivers of profitability, and multi-channel (including digital) marketing ROI.

NP holds a M.S. degree in Industrial Engineering from Georgia Institute of Technology. He also holds a B.S. in Manufacturing Engineering from University of Mumbai.

NP lives in midtown Atlanta. His hobbies include painting, table tennis, and snowboarding.

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